Culture is the foundation of healthy people, healthy communities, healthy businesses, and a healthy society. When we look at the Social Determinants of Health, we see culture as the through-line that connects all aspects of health outcomes. That’s why we work with entrepreneurs to develop a more holistic approach to business ownership in both preparation and expansion. Centering our approach on cultural health has the dual focus of developing the hard skills necessary for business success while reclaiming and connecting to a deeper sense of culture.
Our approach taps into Social Capital, the kinship networks that contain the emotional support, labor, and referrals within the community needed for business success as well as the Cultural Capital needed to understand and interface with the bankers, customers, employees, and vendors a business needs for robust operations.
We set out to prove this model in the early 2000’s when we partnered with the Neighborhood Development Center to launch Midtown Global Market, a vibrant economic and cultural center — home to over 45 businesses spanning over 22 cultures. More than 1.5 million patrons visit Midtown Global Market each year to experience an extraordinary variety of tastes, arts and crafts as well as music and dance programs.
We work with entrepreneurs to built the core concepts of business success – setting achievable goals, understanding competing priorities, maintaining positive relationships without compromising value, realistic planning that considers the true human capital necessary to have a successful start-up. Entrepreneurs receives intensive one-on-one coaching and consultation from staff, Elders, community members as they build on these core concepts. The hard skills are focused around Branding, Marketing, and Networking, Management, Infrastructure Creation, and Business Plan Development.
Culture- consists of practices that people create to give themselves continuity and cohesion across generations. Culture consists of a set of highly patterned, unspoken implicit rules, behaviors and thoughts which control everything that [we] do. [ A people, peoplehood is at the core of culture.]
No matter what stage you’re at—whether idea, startup, continuation, or expansion, we have a solution for you.
We offer solutions for organizations and institutions.
The legal definition of a charitable organization varies between countries and in some instances regions of the country.